2012 Green Book

Green Book is the most accurate and up-to-date reference book available to the professional beauty industry. Teeming with valuable information and presented in an easy-to-use format, it remains the go-to source for salon and spa owners everywhere.

Trusted Source…

Published by American Salon and American Spa magazines, readers find the information contained within reliable and trustworthy.

After 57 years in print, Green Book
remains the #1 Directory in the Industry!

Impressive*

  • reach and pass-along
  • Total Green Book reading audience is 299,640 salon professionals
  • 70% share their Green Book with one or more people
  • Each book is read on average by nine professionals (readers per copy)
  • shelf life and impressions
  • Each book is referenced on average 24 times per year
  • Green Book is viewed more than 9 million times per year!
  • likeability and quality
  • 98% feel finding information in Green Book is either easy or very easy
  • 98% find the information in Green Book useful for conducting their business
Green Book 2012

Download the 2012 Media Kit